By the late 1930s, Richard Hudnut’s Du Barry line was in the doldrums so the company tried a new approach to help improve sales.
Muscle oils were used to build up facial muscles, firm the skin, improve facial contours and reduce wrinkles.
In 1928, Elizabeth Arden introduced a diathermic facial treatment into her salons, advertising it as the Vienna Youth Mask.
The story of diathermy began in 1892 when Doctor Jacques d’Arsonval passed a high frequency current through a person’s body without electrocuting them.
Planning for the coronation of Queen Elizabeth II in 1953 went on for over a year, so there was plenty of time to ensure that the Queen’s make-up was in order.
In the nineteenth century, no advice on how to achieve a flawless complexion would be complete without mentioning the skin’s pores.
As the name suggests, the primary function of a circulation cream was to stimulate sluggish, sallow skin by improving its blood circulation.
A list of booklets known to have been published by cosmetic companies in the first half or so of the twentieth century with scans of some items.
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